Author: Jessica

Make a Statement on Campus With These Back to School Essentials

Hello BH Beauties!

While we still have a few weeks of summer weather to enjoy, back to school season is approaching. It is always necessary to stock up on notebooks, pens and snacks for the dorm room but let’s not forget about stocking up on all of your favorite makeup products to make a statement on campus this fall. Here are a few essentials I recommend trying.

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Face- While you can still rock bronzer into the early fall (and even year round), I recommend adding a pop of color with blush for a new look. Our Glamorous Blush Palette has the perfect blend of nude, pink and berry shades to wear for a full day of class or an after-school coffee break. Pair this with powder for a finished look.

Eyes- Early mornings can put our beauty to the test, especially with busy social lives and 8:00 a.m. classes. To stay gorgeous at all times I recommend investing in one of our eyeshadow palettes. These palettes come in a variety of colors and are a makeup staple to quickly brighten eyes for class and club meetings. Add a quick coat of mascara and you are good to go.

Lips- Finish your look by adding a coat of lip gloss and you are ready for the day.

Makeup Bag Essentials- I don’t know about you, but I carry a cosmetics bag in my purse at all times for touch ups between classes! A few must-haves that I carry with me are makeup remover towelettes, mascara, and pressed powder. These help me to freshen my look and maintain my cool when I’m on the go.

You worked hard all summer earning some extra cash for textbooks, so go ahead and spoil yourself by taking advantage of our Back to School Sale to stock up on all of your favorite goodies.

What new looks will you be trying for class? Make sure to share your stories with us by tagging Instagram photos with #bhcosmetics.

Xoxo,

Jessica

How to Rock Makeup with Hipster Glasses

Hello BH Beauties!

I love my big-rimmed glasses, but when I first got them I was at a loss of what to do with my eye makeup! While the glasses drew more attention to my eyes, I felt like my makeup was lost behind the lenses. After trying out different looks, this is what I came up with.

makeup with glasses

  1. Focus on your skin and foundation. Your glasses will highlight the skin around your eyes, so it’s important to conceal blemishes for a smooth finish. Don’t skimp on foundation here!
  2. Stay neutral. I choose light eyeshadow colors that will help emphasize my eyes and keep them light. Bright colors will get lost and can draw attention to dark circles. The lenses on your glasses will catch light, so if you can stick with a matte or satin finish over a shimmer or glittery product.
  3. Don’t skimp on eyeliner. Lightly line your eyes in a neutral color – navy blue, black, brown, gray. Make sure to balance it with the thickness of your frames. The thicker the frame, the thicker the liner. I prefer to only line the top lid and use a light liner on the bottom or white eyeliner.
  4. Take care of your lashes. You might not be able to use mascara or wear false eyelashes because they’ll be too long and will hit the lens of your glasses. But that doesn’t mean you should ignore them. Use a lash comb to comb them out and use a curler to add definition.
  5. Emphasize your brows. Your glasses draw attention to your whole eye – including your brow, so don’t forget to groom and fill in your brows.
  6. Keep your face makeup subdued. Use a little blush right where the rims of the glasses hit your cheeks when you smile.
  7. For your lips – you can go either way. If you have kept your eye makeup to a minimum, go for a bright lip color! Bold frames can look great with an equally bold lip! If you prefer a more subdued look, stick with a color that is close to your natural lip color.

Show me how you rock makeup with glasses by tagging your instagram photos with #bhcosmetics!

xoxo,

Jessica

How to Get Cyndi Lauper’s 80′s Makeup

Hello BH Beauties!

cyndi-lauper-makeupToday is Thursday and you know what that means….#ThrowbackThursday. In honor of our Eyes on the ‘80s Eyeshadow Palette, we decided to feature looks from one of our favorite makeup trendsetters of this totally cool decade, Cyndi Lauper.

She made bright colors fashionable and fun. Follow these tips to get a modern version of her look!

80′s Eyes

Our Eyes on the ‘80s Eyeshadow Palette mixes a vibrant array of matte, shimmer and neon shades that embrace everything we love about the decade of big makeup and big hair. Create a bright and colorful look by applying the shadows from our palette. I recommend staying in the same color family when selecting an eyeshadow (pinks and purples can stay together). Also, when applying the eyeshadow be sure to layer and blend the colors with one of our makeup brush sets to create a smooth and finished look.

Face

Now that your eyes are bright with a pop of color, it is time to add color to your face. I recommend applying blush, as this was a popular ‘80s look. Our Glamorous Blush Palette features a variety of colors including nudes, pinks and berry shades perfect for day and night.

Lips

The last step in this process is adding color to your lips! The ‘80s were infamous for bright lip colors in shades of red, pink and orange. To create vibrant lips layer one of our lipsticks on and don’t forget to apply lip liner. Lip liner is essential for outlining your lips and filling in color.

Those are our favorite looks of the decade, what are yours? In honor of #ThrowbackThursday share your ‘80s looks with us and use #bhcosmetics on Instagram for your looks!

Xoxo,

Jessica

Celebrate July’s Birthstone: Ruby

Birthstone_July

The ruby has been known to arouse the senses and stir the imagination guaranteeing health, wisdom, wealth, and love. Some believe it possess charact

eristics of devotion, integrity, courage, and happiness. This romantic gem is the rarest of all gemstones and is one to be desired, just like you! The shade of ruby red is classic and bold and can be worn so many beautiful ways.

As stunning as this color can be in a pair of earrings or in a necklace, it can be worn just as beautifully on your face! Let’s start with the obvious; there is hardly anything more sassy, dauntless, and eye-catching as a ruby-red lip.  A few dabs of concealer, a pair of false lashes, and a red lipstick is one of the simplest ways to look sexy and put together in no time. If you prefer a more sheer red that you can swipe on mirror-less, try a red Lip Gloss .

Now, let’s get creative.  Start with the gorgeous red shade in the Eyes on the ‘80s palette (it’s 2nd down on the 1st column). How does one wear red on the eyes you ask? Start soft and build. Use the shadow with a small brush as a liner on the top lash line and pair it with a softer shade on the lid. Try it on the outer “v” with a neutral color that softly fades into the red. Don’t forget to blend for best results, make sure to take your time on this step! Want to take this look to the next level? Take a red Glitter and add it to the center of the lid for a pop of ruby! Make sure to use a primer or sticky eyeshadow  to help hold the glitter in place.

The color red represents: energy, determination, and power. Rock this color with confidence and show just how amazing you Ruby Birthstones really are!

BET Awards Makeup Showdown

Hello BH Beauties!

Did you get a chance to watch the BET awards this past Sunday? Between the #LionelRitchie fail and Nicki Minaj’s acceptance speech, it was a crazy night of performances. Oh course, since we’re makeup addicts, we were focused on the red carpet beauties!

Here are some of our favorites:

Gabrielle Union! Can you believe she is 41? She looked stunning at the BET awards with gorgeous hair and radiant, dewy skin. Her brows were flawless and her eyes were lightly lined and finished with a full lash. Her lips were neutral and glossy, and her face had just the right amount of contouring. We love this simple, elegant look!

Zendaya-BET-awards

Credit: The Style Tribune

Actress Zendaya wore a similar look with a neutral peach lipstick and dark-lined eyes, heavy mascara, and perfect brows. Her skin looked gorgeous and sun-kissed and looked fabulous with her casual outfit.

Jennifer Hudson paired thick winged eyeliner and heavy mascara with a bright red lip, keeping the look simple so all attention was directed to her sexy new pixie cut!

Credit: Glamour

Credit: Glamour

Nicki Minaj – if you only remember her from the crazy colored wig days, you might not have recognized her at the BET awards with long, dark hair in tight curls. She kept the focus on her gorgeous hair by keeping her makeup neutral pairing defined brows, simple lined eyes and a glossy lip. To copy her look, don’t forget to use a highlighter to mimic her stunning cheekbones.

We’re not sure what’s going on between Iggy Azalea and Nicki Minaj, but we love Iggy’s bright pink lips (kind of like our pop cultured lipstick!), winged eye and shimmery eye makeup.

Kenya Moore paired a beautiful orange lip (try Sweet Mango) with tight-lined eyes and thick, full lashes. Her brows are also thick – another big trend we noticed at this year’s awards!

What was your favorite look at the BET awards this year?

Xoxo,

Jessica

Fourth of July Makeup Looks to Make You Shine

Hello BH Beauties!

Summer is in full swing and the Fourth of July is just around the corner. This means it is time for cookouts, visits with family and friends and fireworks. Why not try a new makeup look to celebrate Independence Day? Here are a few ways you can use cosmetics to incorporate red, white and blue into your style.

fourthofjuly

Nails - An easy fun way to get into the spirit is by painting your nails in a shade of red or blue. If you are partial to red, I recommend trying Classic from the Flirty Mini Nail Polish Set. If blue is your color of choice, check out Boy from the Trendy Mini Nail Polish Set. Both will give you the perfect pop of color for your fingers and toes during the holiday weekend!

Another way to create a playful look with your nails is to apply manicure stickers. Manicure stickers are a convenient way to create beautiful nails in minutes. I like our Shipmate stickers because they have the perfect blend of red, white and blue.

Lips - If you are partial to pinks and nudes, now is the time to switch things up and show your pride with a red lip. Wearing lip gloss is a fun way to add color and shine to your face. Our Classy Gal is the perfect shade of red to create a bright pout for photos. If you prefer lipstick, I recommend our Red Truffle for vibrant color. Always remember to take care of your lips by exfoliating and moisturizing prior to applying any lip product for the best results.

white eyelinerEyes - Last but not least are your eyes. Wearing white eyeliner is flattering because it brightens eyes and compliments a bold lip. White eyeliner can be worn as is or it can be paired with blue eyeliner to create a layered look with contrast.

What will your Fourth of July makeup look like? Remember to share your stories and photos with us!

xoxo,

Jessica

5 Cosmetics You Need for a Day at the Beach

Hello BH Beauties!

Thank goodness summer is finally here! Weekends at the beach, long summer nights, easy beachy waves and sun-kissed skin.

easy beach makeup

Maybe you’re a no-makeup girl on beach vacations, but most of us like a little bit of makeup for sitting out in the sun and enjoying the water. However, it’s important to keep it simple and stay melt-proof. The last thing you want to deal with is makeup dripping down your face or running into your eyes. Here’s my foolproof beach survival makeup kit for summer 2014 – perfect for a fun day at the beach.

  1. Sunscreen. It should go without saying, but there’s nothing worse than a bad sunburn to ruin your vacation. You can still get color while applying sunscreen – but you’re saving yourself from the risk of skin cancer down the road. Keep it simple and buy a moisturizer with a built-in SPF, although you’ll still want to apply extra sunscreen for long beach days.
  2. Concealer.  I almost never apply a full face of foundation when I’m at the beach, but I will take a minute to conceal bad spots, acne, and dark circles.
  3. Waterproof mascara. I’ll skip the eyeshadow and eyeliner and keep it simple with a few coats of basic waterproof mascara. Just enough to define and enhance my eyes without looking overdone. If you need a little extra definition, just use a smudge-proof eyeliner that won’t budge.
  4. Chapstick. I always keep lip balmwith SPF in my beach bag to protect my lips from the sun and wind at the beach.
  5. Blotting towelettes. Where there is sun, there is sweat. And come midday, my face needs some help. I love oil blotting papers because they take care of managing oil and extra sweat that naturally happens in the hot summer months.

Now I’m really excited for that beach trip! What are your must-haves for beach makeup?

Xoxo,

Jessica

How to Apply Blush for Your Face Shape

blush application for face shapeJust like brow grooming and face contouring, applying blush can really shape the face and flatten or illuminate certain features. To help you accomplish this task, we have put together some guidelines based on face shape. We recommend playing with these applications to see what you like best, especially if you aren’t sure of your face shape.

For a longer face, apply your blush to the apples of the cheeks and blend outward in a horizontal manner. This will draw attention to the center and shorten the length of the face.

For a square shaped face, apply blush softly to help angular features appear less sharp. Focus the blush on the apples of the cheeks.

For an oval face, apply to the tops of the apples and sweep back toward the ears. This will add definition to the cheekbones.

For a diamond shaped face, apply blush in an angular motion on the cheekbones toward the ears to draw the eyes downward.

For a heart shaped face, apply blush along the bottom of the cheekbones to balance the jawline with contour. Heart shaped faces look great with a fuller application of blush.

Finally, for round faces, avoid the apples of the cheeks and apply blush in a sharper line toward the temples.

We hope these recommendations help with your makeup look! Make sure to share your favorite ways to apply blush with us as well as your friends!

4 Ways to Amp Up Your Eyeliner This Summer

Hi BH Beauties!

I don’t know about you, but I’m getting a little bored with doing the same eyeliner routine everyday. I love checking out your looks on Instagram (use #bhcosmetics) and seeing the different looks you’ve created! I’ve been inspired and here are some of my favorite ideas for summer 2014.

Line Eyes with Brights or Pastels

fun eyeliner ideas

Put away the black and brown eyeliner and invest in some fun colored eyeliner! I love our eye crayons because you can use them as eyeliner or eye shadow. My favorite spring color is Heavenly, but Iris is a beautiful light purple too.

White Eyeliner

I’ve talked about white eyeliner a lot on the blog, but that’s just because it’s one of my favorite trends this spring and summer. It’s fun, makes your eyes look bigger, and the look can be subtle or dramatic depending on how you apply it.

Try it out and apply just a little bit to the inner corners of your eyes, or line your bottom waterline with it. For more advanced users, double line your upper lashes with black and then white.

Double Eyeliner

double eyeliner ideasOne of my favorite looks I’ve seen this season is the double eyeliner look. As I just mentioned, lining your eyes with black and then white on top is a really cool look. I also love pairing black or brown eyeliner and pastels or brights together and making a double winged eyeliner look. You can combine whatever you want – get creative!

Upside-Down Eyeliner

We all have different eye shapes and some eyeliner looks work for some, and look terrible on others. I used to think it only putting eyeliner on the bottom of your eyes was The #1 Beauty Rule you were not supposed to break, but I’ve seen a number of awesome tutorials for upside-down eyeliner. This works well for hooded eyes and those with smaller eyes as it opens up the space between the eye and brow, while still drawing attention to your gorgeous eyes. There’s a neat tutorial on The Beauty Department on how to do an upside-down cat eye.

Get creative and use the #bhcosmetics on Instagram to show off some of your gorgeous looks!

xoxo,

Jessica

Celebrate June’s Birthstone: Pearl

Birthstone_June_Fb_550_550June is the month of the pearl, and it couldn’t get more classic than this! This timeless birthstone represents loyalty, faithfulness, and friendship, modesty and purity. Beautiful June babes have it so good, since pearl can be worn so many ways!

Of course, our favorite way to represent your birthstone is through makeup! We have some tips to give you that gorgeous pearlescent glow. Our first favorite is the 88 Color Shimmer Eyeshadow Palette. This palette offers some gorgeous, iridescent, cool-toned shades to create a simple yet eye-catching look. Use the shades on the upper left side of the palette in the inner corner or lower lash line for an angelic and innocent shimmer. Just a little bit of that shimmer around your eyes can make them look bigger and brighter and enhance your natural beauty!

Next, take the highlight shade in the center of the Forever Nude Palette to the tops of the cheekbones. If you prefer more of a pink highlight for a natural flush, try mixing the top two shades of the Bombshell Bronze in Starlet over your cheeks. Top off the look with a perfect, glossy pout using our Lip Gloss in Angel Kiss. With this look your friends will surely ask for your fresh-faced secret!

Happy Birthday June Babes & be sure to share these tips with your other June friends!

xoxo,

Jessica