Tutorials & DIY

Shocking Volume: Experience Instant Lash Perfection!


Get HUGE volume in just a few strokes: Our multitasking Fierce Volume Mascara takes your lashes to the limit! This revolutionary mascara gives you big-time volume in seconds flat! The rich ultra-black formula plumps lashes from root to tip, and the pro-inspired brush does triple duty: The flat side coats lashes for maximum volume, bristles lengthen each lash individually, and the spiked tip lets you define every last lash.

2_FIERCEVOLUME_STEP1Flat side loads lashes with a blast of volume
3_FIERCEVOLUME_STEP2Volumizing bristles lengthen each lash
4_FIERCEVOLUME_STEP3 Spiked brush tip catches, coats and lengthens small, fine lashes (like the corners of your eyes)

We’re Falling For Matte Jewel Tones


Rich hues, velvety textures: Matte eyeshadow + jewel-toned hues are a perfect fall pairing! These gem-inspired matte looks we created with the Modern Mattes-28 Color Eyeshadow Palette are guaranteed to make you the center of attention. 


  • Start by priming lids with waterproof eye primer
  • Sweep a light pink shadow onto outer lid
  • Use a tapered blending brush to blend medium plum shadow from inner to outer crease
  • Use a pencil brush to smudge deep plum shadow into outer lid, crease, and lower lash line
  • Finish by lining eyes with gel eyeliner pencil in black


  • Prime lids with waterproof eye primer
  • Sweep neutral tan shadow through crease with a tapered blending brush  
  • Define outer crease using grey shadow and a pencil brush
  • Apply light blue shadow all over lid
  • Line lower lashes with deep sapphire-blue shadow and smudge
  • Finish upper lash line with a thin wing of liquid eyeliner


  • Prime lids with waterproof eye primer
  • Sweep light pink shadow onto brow bones with a blending brush
  • Blend deep coral shadow into creases
  • Apply medium pink shadow to the center of lids
  • Blend brown shadow into inner and outer corners and up into crease, then use it to line lower lashes
  • Finish upper lash line with a bold wing of brown liquid eyeliner

Face Essential – 5 Piece Brush Set

Create a flawless face in minutes with our brand-new Face Essential – 5 Piece Brush Set! This complete collection of luxe professional-quality synthetic brushes includes everything you need to apply your favorite liquids, creams and powders. Each brush is designed to enhance your complexion and features—so buy yours today and put your best face forward!

Watch the video to learn more about this must-have set.


Ultimate Lips – 28 Color Lipstick Palette

Customize your lip looks with the Ultimate Lips – 28 Color Lipstick Palette. With colors ranging from deep sultry reds to pops of orange and pink, it’s perfect for mixing and blending to create your own custom colors. Each shade is versatile and buildable: Apply a thin layer for a sheer tint, or add more for a full-coverage look. It’s the ultimate palette for makeup artists & lipstick addicts!

Watch the video to learn more & see our favorite lip looks.