5 Cosmetics You Need for a Day at the Beach

Hello BH Beauties!

Thank goodness summer is finally here! Weekends at the beach, long summer nights, easy beachy waves and sun-kissed skin.

easy beach makeup

Maybe you’re a no-makeup girl on beach vacations, but most of us like a little bit of makeup for sitting out in the sun and enjoying the water. However, it’s important to keep it simple and stay melt-proof. The last thing you want to deal with is makeup dripping down your face or running into your eyes. Here’s my foolproof beach survival makeup kit for summer 2014 – perfect for a fun day at the beach.

  1. Sunscreen. It should go without saying, but there’s nothing worse than a bad sunburn to ruin your vacation. You can still get color while applying sunscreen – but you’re saving yourself from the risk of skin cancer down the road. Keep it simple and buy a moisturizer with a built-in SPF, although you’ll still want to apply extra sunscreen for long beach days.
  2. Concealer.  I almost never apply a full face of foundation when I’m at the beach, but I will take a minute to conceal bad spots, acne, and dark circles.
  3. Waterproof mascara. I’ll skip the eyeshadow and eyeliner and keep it simple with a few coats of basic waterproof mascara. Just enough to define and enhance my eyes without looking overdone. If you need a little extra definition, just use a smudge-proof eyeliner that won’t budge.
  4. Chapstick. I always keep lip balmwith SPF in my beach bag to protect my lips from the sun and wind at the beach.
  5. Blotting towelettes. Where there is sun, there is sweat. And come midday, my face needs some help. I love oil blotting papers because they take care of managing oil and extra sweat that naturally happens in the hot summer months.

Now I’m really excited for that beach trip! What are your must-haves for beach makeup?



How to Apply Blush for Your Face Shape

blush application for face shapeJust like brow grooming and face contouring, applying blush can really shape the face and flatten or illuminate certain features. To help you accomplish this task, we have put together some guidelines based on face shape. We recommend playing with these applications to see what you like best, especially if you aren’t sure of your face shape.

For a longer face, apply your blush to the apples of the cheeks and blend outward in a horizontal manner. This will draw attention to the center and shorten the length of the face.

For a square shaped face, apply blush softly to help angular features appear less sharp. Focus the blush on the apples of the cheeks.

For an oval face, apply to the tops of the apples and sweep back toward the ears. This will add definition to the cheekbones.

For a diamond shaped face, apply blush in an angular motion on the cheekbones toward the ears to draw the eyes downward.

For a heart shaped face, apply blush along the bottom of the cheekbones to balance the jawline with contour. Heart shaped faces look great with a fuller application of blush.

Finally, for round faces, avoid the apples of the cheeks and apply blush in a sharper line toward the temples.

We hope these recommendations help with your makeup look! Make sure to share your favorite ways to apply blush with us as well as your friends!

4 Ways to Amp Up Your Eyeliner This Summer

Hi BH Beauties!

I don’t know about you, but I’m getting a little bored with doing the same eyeliner routine everyday. I love checking out your looks on Instagram (use #bhcosmetics) and seeing the different looks you’ve created! I’ve been inspired and here are some of my favorite ideas for summer 2014.

Line Eyes with Brights or Pastels

fun eyeliner ideas

Put away the black and brown eyeliner and invest in some fun colored eyeliner! I love our eye crayons because you can use them as eyeliner or eye shadow. My favorite spring color is Heavenly, but Iris is a beautiful light purple too.

White Eyeliner

I’ve talked about white eyeliner a lot on the blog, but that’s just because it’s one of my favorite trends this spring and summer. It’s fun, makes your eyes look bigger, and the look can be subtle or dramatic depending on how you apply it.

Try it out and apply just a little bit to the inner corners of your eyes, or line your bottom waterline with it. For more advanced users, double line your upper lashes with black and then white.

Double Eyeliner

double eyeliner ideasOne of my favorite looks I’ve seen this season is the double eyeliner look. As I just mentioned, lining your eyes with black and then white on top is a really cool look. I also love pairing black or brown eyeliner and pastels or brights together and making a double winged eyeliner look. You can combine whatever you want – get creative!

Upside-Down Eyeliner

We all have different eye shapes and some eyeliner looks work for some, and look terrible on others. I used to think it only putting eyeliner on the bottom of your eyes was The #1 Beauty Rule you were not supposed to break, but I’ve seen a number of awesome tutorials for upside-down eyeliner. This works well for hooded eyes and those with smaller eyes as it opens up the space between the eye and brow, while still drawing attention to your gorgeous eyes. There’s a neat tutorial on The Beauty Department on how to do an upside-down cat eye.

Get creative and use the #bhcosmetics on Instagram to show off some of your gorgeous looks!



Celebrate June’s Birthstone: Pearl

Birthstone_June_Fb_550_550June is the month of the pearl, and it couldn’t get more classic than this! This timeless birthstone represents loyalty, faithfulness, and friendship, modesty and purity. Beautiful June babes have it so good, since pearl can be worn so many ways!

Of course, our favorite way to represent your birthstone is through makeup! We have some tips to give you that gorgeous pearlescent glow. Our first favorite is the 88 Color Shimmer Eyeshadow Palette. This palette offers some gorgeous, iridescent, cool-toned shades to create a simple yet eye-catching look. Use the shades on the upper left side of the palette in the inner corner or lower lash line for an angelic and innocent shimmer. Just a little bit of that shimmer around your eyes can make them look bigger and brighter and enhance your natural beauty!

Next, take the highlight shade in the center of the Forever Nude Palette to the tops of the cheekbones. If you prefer more of a pink highlight for a natural flush, try mixing the top two shades of the Bombshell Bronze in Starlet over your cheeks. Top off the look with a perfect, glossy pout using our Lip Gloss in Angel Kiss. With this look your friends will surely ask for your fresh-faced secret!

Happy Birthday June Babes & be sure to share these tips with your other June friends!



How to Apply Foundation Primer

how to apply foundation primerIf you’re just starting out in makeup, or getting serious about skincare, you may be thinking about adding primer to your makeup routine. Foundation primer is key to setting your makeup and ensuring that it will be long-lasting and secure on your skin. It helps create an even surface to apply your makeup and certain kinds can be used as a color-corrector as well.

Here are the steps I follow with my face routine and some advice for using foundation primer.


  1. Exfoliate, cleanse, moisturize. Without good skin care, your makeup isn’t going to last and you’ll have a lot more to conceal once you get older.  Make sure you let your skin absorb your moisturizer for a few minutes before applying any more products.
  2. Use a small amount of primer (pea-size, or one pump) and apply it evenly over your face – you can use your fingers or a sponge. You can dot it over your face and apply it from there, or use whatever method you prefer. Try to use upward circular motions to apply your primer. Downward motions will pull at your skin and contribute to sagging down the road.
  3. Wait a few minutes for it to sink in and dry. Depending on the primer, you may not be able to apply it around your eyes or on your lips. You can get another eye primer and lip primer for that.
  4.  Apply your foundation and concealer. If you are using a liquid foundation, you should consider applying a finishing powder overtop to seal your foundation in and prevent it from coming off over the day.


  1. Combine your foundation and primer together for translucent coverage. This is great for the summer and letting your skin breathe a little more.
  2. Use a tinted primer to correct unwanted color. Pinks and lilacs will both brighten your skin and green formulas will neutralize redness.

I’d love to hear your tips too! Leave them in the comments!



How to Get Kim Kardashian’s Wedding Makeup

Hello BH beauties!

kim kardashian makeup

Instagram via Michael Silva

How many of you were browsing through Instagram last week for Kim Kardashian and Kanye West’s wedding? Even though official pictures haven’t been released, we got a few sneak peeks at the crazy over-the-top extravagant wedding through guests’ Instagrams.

Just from a few pictures of the wedding and what her makeup artist, Mario Dedivanovic, has said – her look is pretty simple and can be easily replicated.


Use liquid eyeliner to create that perfect winged eye – just a little, not too much. Then replicate her sultry smoky eye makeup with your favorite combination of smoky neutrals and shimmers and finish with false lashes and a few coats of mascara.


Kim played up her eyes and kept her lips neutral with a nude lipstick like my favorite, Forever Nude. Her lips look gorgeous, so make sure to exfoliate, prime, and then finish with a sheer gloss to get the same plump look as her.


Her eyes are gorgeous, but her cheekbones are to die for! Highlight and contour using your favorite blush – I love the 10 color professional palette – and highlight on your cheekbones, and contour underneath your cheekbones.

I love how simple and glamorous this look is.Is this a look you would consider for your big day?



6 Tricks to Combat Summer Makeup Meltdowns

summer makeup tricksIt’s nearly summertime and depending on where you live, you may have already experienced temperatures in the triple digits. As the heat begins to swelter, it is important to revisit your beauty routine as certain looks will no longer work. For example, that smokey-eye and heavily-pigmented lipstick will slip and slide right off the second hot weather hits.  No one wants their mascara on their chin, so we have come up with a game plan to keep you fresh and bright during these hot and humid months.  Grab your makeup bag and a glass of lemonade and let’s get ready for summer!

  • As your very first step, it is important to deeply cleanse your skin. Massage your favorite cleanser into your skin and take your time. This will help prevent and combat oil throughout the day by starting you off with a clean base.
  • Use a primer. Primers will create a barrier between your moisturizer and makeup and give your makeup something to cling to. It creates a smooth surface to prep the face for makeup application and will increase lasting power.
  • Go waterproof as much as you can. When humidity strikes and sweating (naturally) commences, you want your makeup to stay put. Waterproof gel eyeliner pencils will be a savior for you!  You can even double the pencil as a waterproof eyeshadow by applying it to your lid and smudging it with your finger. For more pigmentation eye crayons are great options for replacing powdered eyeshadow in the heat.
  • Don’t forget SPF to protect your skin! Use some underneath your liquid foundation or mix some with a liquid concealer to create your own tinted moisturizer. Time in the sun can cause lots of damage to your skin and we don’t want that!
  • Try a stain on your lips instead of lipstick or lip gloss.  You can even create your own stain by filling in your lips with a waterproof lip liner.  Use a lip liner to lightly line and fill in the lips and if you feel the need for a bit more color, dab on a bit of your favorite lip gloss shade.
  • Pilling on powder throughout the day to combat shine will only make your skin look cakey and unnatural. If you are trying to remove shine we recommend blotting papers. Blotting papers will be your best friend when taking away shine. Plus, it won’t smudge the makeup you already have on.

You’re ready for summer!



If you thought these tips were helpful be sure to share them with all of your friends!

How To Do a Matte Lip With Any Lipstick

Hello BH Beauties!!

Matte lips are one of the biggest trends this spring and we are loving them! Not only are they super chic, but they are nice way to wear makeup without feeling too made up. Even better – it’s not a hard look to achieve!how to do matte lipstick

It’s super important that you’re taking care of your lips because matte lips will accentuate cracked and peeling lips! (Don’t forget my other tips for taking care of your lips!) So make sure you exfoliate and then hydrate your lips. You can use any lip exfoliator, or make your own with brown sugar and olive oil or coconut oil.

Line your lips or shade them in with a liner (like one of our waterproof lip liners) – this helps your lipstick set and stay put.

Apply your favorite lipstick and then blot it with a tissue to remove excess.

Take a clean tissue and put it over your lips – just one layer because two is too thick. Then dust a translucent powder over your lips. Just enough will go through the tissue to give you that matte effect. Press your lips together to put the powder in place and then gently blow out to get rid of any excess powder.

You’re done! That was easy, right?

For extra definition around your lips, use a highlighter in your cupids bow and around your mouth.

Try it out and let me know what you think!



Navy and Pink Makeup Inspiration

Hello BH Beauties!


Do you ever get stuck in a makeup rut and can’t seem to get out? You get comfortable with one look and aren’t interested in trying something new. Been there! My go-to look is winged eyeliner with a little bit of a rose gold shimmer eyeshadow – barely there, but enough to add some dimension to the look. But… I’ve been wearing that look for months now!

Recently I’ve been inspired to change it up a bit. I have brown eyes; so blue eye makeup is great for my coloring. I pulled out the new Eyes on the 80’s Palette and started with the cream eye shadow all over my lids and highlighting the under my brow. Apply the purply-blue color (far left) to the outer corners of your eyes to about halfway across the lid. Then take the pink shimmer and apply it to the inner corners of your eyes to halfway across the lids and blend the pink and blue colors. If it’s a little too “blue” for you, try toning it down with a little bit of the silver eyeshadow.

eyes-on-the-80s-bh-cosmeticsI lined my eyes with a little bit of liquid eyeliner and finished the look with a few coats of the BH Cosmetics mascara.

For the rest of my face, I used a light pink blush on the apples of my cheeks so I didn’t look washed out. (I like Daisy and Lilac)

To finish off the look I used a light pink lip color. (Studious or Knock-Out lip glosses or Tea Time lipstick would both work, although it depends on your coloring). For my coloring, I chose Forever Nude because although it’s a nude lip color, it has pink undertones in it, which is really flattering on me.

What do you think? Have you done a look like this?