Wondering what goes into producing makeup? Have questions about what vegan makeup or vegan makeup brushes really means? Curious about the history of makeup and how this industry has grown to what it is today?

Since ancient times, there have been different versions of what we call “makeup”, using the materials and technology available during any given era. The evolution of makeup has brought us to our modern-day approach to beauty using eyeshadow, lipstick, foundation and blush to enhance features and to act as a form of self-expression.
The methods in which cosmetics have been produced have also progressed over time, with more beauty companies focused on cruelty-free testing and vegan ingredients. With more transparency and interest in how products are made, this progress has been necessary to align with consumers’ demands.

 

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